24 Blogging Tools and Services We Use to Scale Our Business

24 Blogging Tools and Services We Use to Scale Our Business

There comes a time in your business where using the free tools and services won’t give you the leverage you need to grow your business.

Investing in your online business. It’s what allows you to scale and grow your income.

But how do you know what to invest in?

tools and services to build a travel blog
Invest and grow

It’s difficult to decide where to put your money and what you can trust in. You want to look for maximum leverage. What will give you more time to use your true gifts and talents to grow your income?

What can automate simple tasks for you? Where can you outsource to free up more of your time and bring on someone more skilled in a certain task and better able to scale for you?

We’ve had our travel blog business for 10 years and have learned a lot about the best tools, services and resources to help it grow. Some we’ve used for years because of their effectiveness. Some we outgrew and some were just complete junk.

We won’t share those ones with you!!

Here are a few useful tools and services that help keep our business running efficiently and smoothly. Some of these are free (yay!) and others involve an investment, most of them a small one.

I try to keep it as simple and real as I can. There is nothing worse than overwhelming yourself with too many tools, services and gadgets.

(Please note some of the links below may be affiliate links. This means I receive a small commission which helps cover the costs of them!)

1. Hosting with Cloudways & Cloudflare

Cloudways is the web hosting platform we use. We’ve used several others before. Websynthesis previous to Cloudways who were great. Sadly they were taken over by a way more expensive company.

We have not had any problems with Cloudways and they are so affordable. I was very surprised at how much less we were paying than Websynthesis or similar quality and service.

It is probably a web hosting solution for more advanced and robust sites as it is a premium product. i.e. expensive. Our tech guru guy, Chris Richardson recommended it and set it up for us.

For less advanced users try Siteground or Bluehost – which does come with mixed reviews but will be the cheapest option for beginning.

Cloudflare is an extra service we add on to protect our site and speed it up. It’s essential for growth.

Read More: How to start a travel blog in 11 steps

2. Email software providers

all in one email list building tool Ontraport

Ontraport is the system I used for six years for managing and sending out emails to our subscribers. It’s robust and powerful and makes your email communication much stronger with your subscribers.

You can do in-depth tagging and targeted emails, which makes your communication much better. PLUS, they have the ability to create pretty awesome landing pages, optin pages and sales pages. It’s effortless to do it once you learn.

It’s an all in one system so can save you having to invest in other tools. I’ve written a full review on Ontraport here.

However, We recently moved to Drip. Our email list was growing, and my strategy changing. I wanted to send more targeted emails. Unfortunately that put me over my email limit each month, which skyrocketed my costs.

So I moved to Drip as they have unlimited email and could do most of the things I needed.

Ontraport can do soooo much, and I didn’t really use so much of what it offered so it was wasted money. My focus had to be on unlimited emails.

I’ve been using Drip now for a couple of months and it’s pretty good. I like their pop up optin forms a lot and the organization is less complicated than Ontraport but there is a lot they can improve on to make the quality of the product better. I do think Ontraport is a superior product and their customer service is way better than Drips. I’ve been very disappointed with their customer service – it takes days for them to reply via email support. You have to use the chat box – which has limited hours – otherwise the response time is not good enough for what they charge

3. Last Pass

I use LastPass as a way to store all my passwords and login information. I couldn’t operate without it. I upgraded to the paid account so I could access it on mobile as well. Super important for a travel blogger!

4. Project Management Software

To be honest, I am not very good at using project management software. I feel like it’s just another thing for me to manage. So I often keep it all in my head or traditional pen and paper.

Whenever I use them though, I wonder why I don’t use them more often. I just forget!! To be more efficient and organized I do recommend you take advantage of them,.

And guess what, the free versions are more than adequate!

Trello, has a simple drag and drop features to organize your thoughts, ideas and to-do lists among visual boards. I love the simplicity of it.

Asana is the project management software I use the most. It’s a little more robust and flexible, but probably has a higher learning curve.

Google docs can be useful for project management, sharing files and collaborating on documents with others. I probably use Google Docs the most.

5. Wetransfer- File Transfer

If you need to transfer large files to someone, wetransfer is a great option – easy and effortless. There is a free account where you can upload 2GB max each time (can be multiple files up to this amount).

We upgraded to allow for larger files as we were working on big video projects and needed a lot more bandwidth. The free was more than adequate for many years and we may even downgrade now.

6. Screen Recording: Jing & Camtasia

Jing is the free software I once used to grab quick screenshots or to create quick how-to videos for anyone on our team. The free version stops the video recording at five minutes which can be annoying. But, you can upgrade.

We upgraded to Camtasia. As we were creating courses I needed something that had more features and could record longer than 5 minutes.

7. Skype, Zoom

Skype is what we use for our international business calls and interviews. It’s free from Skype-to-Skype accounts and there’s also a chat feature.

Zoom is the software of 2020. Great for virtual meetings. It’s been a lifesaver for connecting and learning during the pandemic. There is a free or premium version.

8. My favorite planner